Novel CAP Advertising Campaign in
Dublin Airport to reach 4 million passengers
Agri Aware has launched a novel communication campaign at Dublin Airport to inform the consumer about the importance of CAP (Common Agricultural Policy).
The six-week campaign, which will be seen by some 4 million passengers in both Terminals 1 and 2 at Dublin Airport, will promote the benefits of the Common Agricultural Policy (CAP) to the general public of all ages, tourists from across the world and farmers. This is the first time that the importance of farming, the agri-food industry and CAP for delivering quality food, has been communicated to the public at Dublin Airport.
Agri Aware's novel campaign explains how the Common Agricultural Policy (CAP) benefits farmers, by delivering jobs, inviting rural development, assisting agri-food exports, encouraging sustainability, providing quality food that is traceable and promoting tourism.
If you are travelling through Dublin Airport, look out for our CAP communication campaign
This innovative, educational, campaign is co-financed by the EU Commission Directorate General for Agriculture and Rural Development and was awarded to Agri Aware following a competitive bidding process. The campaign is also supported by the IFA and Devenish, in addition to Agri Aware's other patrons.
To celebrate the launch of Agri Aware's novel Airport campaign we are running a competition to win an IPad. To enter the competition to be in with a chance to win an IPad click here
For more information, follow Agri Aware on Facebook, Twitter and Instagram.
Action co-financed by the European Commission
Terms and conditions apply: The public are invited to fill in the CAP feedback form which is linked in social media under content pertaining to Agri Aware’s CAP advertising campaign at Dublin Airport. The competition posts contain information on the Common Agricultural Policy (CAP) and the Dublin Airport campaign. This content is promoted on Agri Aware’s social media (Facebook/Twitter/Instagram) and the entrants who fill out the CAP feedback form for are in with a chance of winning an iPad. A total of one iPad is available as a prize and will be picked at random from those who fill in the CAP feedback form. The winner will be contacted by email to organise receipt of their prize. The closing date for entry to this competition is 1 August 2016.